Announcing America’s Top 50 Organizations for Multicultural Business Opportunities

Immediate Release | Southport, CT

Southport,  CT,  February 19, 2018/- Today, OMNIKAL announced “America’s Top 50 Organizations for Multicultural Business Opportunities”,  known as the “Omni50.”

The Omni50 represent the Top 50 Organizations who are awarding the most business to the growing culturally diverse marketplace across the United States. These same organizations are also successfully appealing to the growing millennial generation, which, by 2020, will be the largest diverse market segment in America (a market segment that is forcing brands to evolve from minority/diversity paradigms to inclusion).

Apple Inc. was named the #1 Organization for Multicultural Business Opportunities in the United States. Other companies at the top of the winners list include: Walmart Inc., Northrop Grumman Corporation,AT&T Inc., IBM, The Coca-Cola Company, Bank of America, Raytheon Company, Verizon, General Motors Company, Time Warner Inc., PepsiCo Inc., United Parcel Service, Cisco Systems, Inc., Colgate-Palmolive Company, Altria Group and The Kroger Company.

Who are the Omni50?

The Omni50 represents the voice of OMNIKAL’s 2,100,000 members. The list is circulated by over 1000 organizations, which reaches millions of consumers every year. Since 1999, it has become a highly valued metric of excellence in reaching the diverse and inclusive majority marketplace.

The Omni50 Awards is the most recognized honor for diversity and inclusion in the country.  These award-winning companies truly differentiate themselves in the marketplace in a time when inclusion has become one of the most important goals of every organization. It is also at a time when public recognition is key to ongoing financial, ethical, social and cultural success.

“The inclusion practices of the “Omni50” Awardees have changed the course of our current economy and as a result, the world as we know it” said Kenton Clarke, CEO of OMNIKAL. “The changing multicultural and multi-generational landscape of our country has demanded this evolution. OMNIKAL is proud to have been a force in the business world for such positive change. Our mission and goal is to equalize, broaden and level the playing field for both brands and an increasingly varied vendor/supplier marketplace.”

Top Honors for Top Organizations Who Do the Right Thing

Most “top” lists honor companies for traditional economic growth, shareholder returns and similar metrics; however, the Omni50 awards are an indicator of which organizations provide the best business opportunities to the increasingly inclusive majority marketplace. This, in turn, influences more organizations, as they compete for market share in multicultural and multigenerational communities.

The Business Power of Inclusion

As the culturally diverse market gains more buying power, corporations have to focus their efforts on rebranding and reorganizing to avoid losing market share and to remain current and relevant.

The Omni50 list has therefore become the most critical guide for businesses as well as consumers. “As a business owner, I appreciate the business we receive from corporate buyers; and in turn, when I buy either personally or for my company, I am more likely to buy from the same companies that support my business or are supporting businesses like mine,” said Kathy Steele, principle of Red Caffeine headquartered in Elmhurst, Illinois.

Rank Top 50 Corporations Rank Top 50 Corporations
1 Apple Inc. 27 The Home Depot, Inc.
2 Walmart Inc. 28 Capital One Financial Corporation
2 Northrop Grumman Corporation 29 MetLife, Inc.
3 AT&T Inc.
30 Pfizer Inc.
4 IBM 31 Prudential Financial
5 The Coca-Cola Company 32 Nestlé
6 Bank of America 33 Nationwide Mutual Insurance Company
7 Raytheon Company 34 New York Life Insurance Company
8 Verizon 35 Molson Coors
9 General Motors Company 36 Cardinal Health
10 Time Warner Inc. 37 CVS Health
11 PepsiCo Inc. 38 Fannie Mae
12 United Parcel Service 39 Nordstrom
13 Cisco Systems, Inc. 40 JPMorgan Chase & Company
14 Colgate-Palmolive Company 40 Nielsen Holdings PLC
15 Altria Group 41 Starbucks Corporation
16 The Kroger Company 42 The Kellogg Company
17 Toyota Motor Corporation 43 Intel Corporation
18 Target Corporation 44 Google
19 Lockheed Martin 45 Merck & Company, Inc.
20 Ford Motor Company 46 AARP
21 Pacific Gas & Electric 47 Bristol-Myers Squibb
22 The Boeing Company 48 Major League Baseball
23 Hilton Worldwide 48 Compass Group USA
24 Walgreens 49 Facebook
25 Comcast Corporation 49 Royal Dutch Shell
25 Wells Fargo 50 PricewaterhouseCoopers
26 Microsoft Corporation 50 Kaiser Permanente
26 Avis Budget Group 50 VMware, Inc.

  About OMNIKAL

OMNIKAL was founded in 1999. Now the Nation’s largest inclusive business organization, OMNIKAL promotes entrepreneurship and the belief that entrepreneurs create real world solutions to today’s business and economic challenges. By fostering deeper and broader collaboration between business owners and entrepreneurial support organizations, the OMNIKAL network fuels healthier ecosystems through job creation, professional development and drives innovation resulting in strong economic growth.

 

Pre vote press release:  https://www.omnikal.com/2017/11/omni-50-election-2017/

 

Press Contact: Quantise Rodgers | Director of Communications | OMNIKAL | 203 255 8966 | quantise@omnikal.com | www.omnikal.com |