The Business Power of an inclusive supply chain results in…
- more buying power
- upleveling this group’s lifestyles
- building more affluent communities
- and growing economic muscle
…in multicultural markets that are now considered the Inclusive Majority.
While other awards and “top” lists crown companies for overall economic growth, returns to shareholders and similar metrics, the Omni50 is an indicator of which organizations provide the best and the most business awarded to diverse-owned companies. This in turn attracts more corporations, as they compete for market share in multicultural communities.
‘In a marketplace that is increasingly as sensitive to inclusion as it is to revenues, recognizing the top buyers of multicultural products and services is becoming a natural part of the new socioeconomic food chain.’
Those organizations that buy the most products and services, most consistently, from businesses through their impact sourcing program and that sustain the most mutually beneficial business relationships with their inclusive supplier base, should be recognized not only by the entrepreneurs that represent that supplier base, but also by the general public that embody their customer base.
The annual list is produced by an unbiased online survey by privately owned companies. Over 2 million businesses were asked to answer 10 questions about inclusive business practices in the marketplace. Their answers were based on factors such as volume, consistency and quality business opportunities granted to companies targeted for impact sourcing opportunities.
|Rank||Top 50 Corporations||Rank||Top 50 Corporations|
|1||Wal-Mart Stores, Inc.||26||Comcast Corporation|
|2||IBM||27||Blue Cross and Blue Shield Association|
|3||Northrop Grumman Corporation||28||General Motors|
|4||AT & T Inc.||29||Johnson & Johnson|
|5||Apple Inc.||30||Turner Construction Company|
|6||.Toyota||31||The Home Depot, Inc.|
|7||Verizon||32||Avis Budget Group|
|10||Kroger||35||Capital One Financial Corporation|
|11||Time Warner||37||Hilton Worldwide|
|12||Boeing Company||38||Prudential Financial|
|13||Cisco Systems, Inc.||39||Nationwide|
|14||The Coca-Cola Company||40||Miller Coors|
|15||United Parcel Service||40||Nestlé|
|18||Target Corporation||43||Cardinal Health|
|19||Bank of America||44||New York Life|
|23||Hewlett-Packard Enterprises / HP Inc.||48||Cargill|
|25||Pacific Gas & Electric||49||CVS Health|
|25||Walgreens||50||Public Service Enterprise Group|